The glamping industry in Bali is facing serious challenges, especially in terms of occupancy rates which have continued to decline in recent months. Although the concept of glamorous camping is very popular with local and foreign tourists, in fact many glamping owners are overwhelmed in maintaining business stability. One of the main factors is the lack of an effective and consistent online marketing strategy.
Why Can Low Occupancy Destroy a Glamping Business?
Low occupancy is not just about empty rooms. It has a direct impact on the entire operation:
- Staff salaries still have to be paid, even if there are few guests.
- Maintenance costs increase, especially since glamping is generally located in open and natural areas.
- The need for digital content and promotion is increasingly urgent, but not all owners have the time and energy to manage it.
Without proper marketing planning, a glamping business can stagnate—even lose money.
Ecommerceloka: The Solution for Bali Glamping
Rather than worrying about it themselves, many property owners in Bali have started to entrust their online marketing to ecommerceLoka. ecommerceLoka has been trusted to handle more than 230 properties throughout Indonesia—from hotels, villas, unique guesthouses, to glamping in the middle of Bali's tropical forests. We understand the character and needs of each property, and know how to make it appear optimally in the digital realm.
What does ecommerceloka offer?
- Optimizing listings on OTA (Online Travel Agent)
- Targeted content and social media strategies
- Hotel photography
- Creating an attractive and SEO-friendly website or landing page
We believe that every glamping has the potential to grow, as long as it is handled with the right digital strategy.
Your Glamping Can Be the Main Choice for Tourists!
It's time for you to focus on guest experience and property development, while we take care of the marketing. With experience, data, and a solid team, ecommerceLoka is ready to be the solution for Bali glamping that wants to level up and stay competitive.